Zoho Vs HubSpot: Which CRM should you choose in 2023?
In this comparison article we are going to look at the main differences between Zoho and HubSpot's CRM software, compare the features, the prices for each, and which is a better option for a startup, a small business, and an enterprise.
| Zoho | HubSpot |
| Zoho is a software company building a whole suite of products targeting small medium businessses. | Designed to help manage sales interactions with customers and potential customers. |
Pricing & Plans comparison:
| Zoho pricing | HubSpot pricing | |
| Free plan | ✕ | ✓ |
| Free trial period | 30 days. No credit card required | 14 days. No credit card required |
| Annual discout | 20% | 11.11% |
| Monthly payment plans | ✓ | ✓ |
| Plans |
No FREE plan
|
FREE
$0/mo Users: 1 |
|
STANDARD
$20/mo Users: 1 $20/mo per additional user |
STARTER
$20/mo Users: 2 $10/mo per additional user |
|
|
PROFESSIONAL
$23/mo Users: 1 $23/mo per additional user |
PROFESSIONAL
$500/mo Users: 5 $100/mo per additional user |
|
|
ENTERPRISE
$40/mo Users: 1 $40/mo per additional user |
ENTERPRISE
$1200/mo Users: 10 $120/mo per additional user |
|
|
ULTIMATE
$52/mo Users: 1 $52/mo per additional user |
Essential features comparison between Zoho and HubSpot:
In the below table, we look at the absolute necessary features that any CRM software should have, and we compare HubSpot and Zoho for these must-have necessary features.
| Zoho | HubSpot | |
| Lead management | ✓ | ✕ |
| Contact management | ✓ | ✓ |
| Account management | ✓ | ✓ |
| Pipeline / Deal management | ✓ | ✓ |
| Add sales team / reps | ✓ | ✓ |
| Add follow ups - with tasks, notes | ✓ | ✓ |
| Activity feed | ✓ | ✓ |
| Send emails from CRM | ✓ | ✓ |
| Reports | ✓ | ✓ |
| Sales forecasting | ✓ | ✓ |
Nice-to-have features comparison Zoho vs HubSpot:
In the below table we look at the additional features which are not critical to a CRM, but are useful and provide additional context for your sales teams.
| Zoho | HubSpot | |
| Advanced reporting features | ✓ | ✓ |
| Files management | ✓ | ✓ |
| Mobile app | ✓ | ✓ |
| Automate processes | ✓ | ✓ |
| Google calendar integration | ✓ | ✓ |
| Extra collaboration tools | ✓ | ✓ |
| Integration with third-party apps | ✓ | ✓ |
| Enterprise Territory Management | ✓ | ✓ |
| Create custom objects | ✕ | ✕ |
Compare with competitors and other CRM alternatives
Compare Zoho and HubSpot with other popular CRM alternatives and competitors.
Conclusion:
Both Zoho and HubSpot's paid plans start at $20/month, but HubSpot also offers a free plan allowing you to test the CRM before paying for a paid plan.
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