HubSpot Vs ClickUp: Which CRM should you choose in 2023?

In this comparison article we are going to look at the main differences between HubSpot and ClickUp's CRM software, compare the features, the prices for each, and which is a better option for a startup, a small business, and an enterprise.

HubSpot ClickUp
Designed to help manage sales interactions with customers and potential customers. ClickUp is a team collaboration tool to get all your work done in one place.

Pricing & Plans comparison:

HubSpot pricing ClickUp pricing
Free plan
Free trial period 14 days. No credit card required 14 days. No credit card required
Annual discout 11.11% 45%
Monthly payment plans

Users: 1

Users: 5

Users: 2
$10/mo per additional user

Users: 1
$7/mo per additional user

Users: 5
$100/mo per additional user

Users: 1
$12/mo per additional user

Users: 10
$120/mo per additional user

Users: 1
$19/mo per additional user
Custom quote

Users: 1
Custom quote per additional user

Essential feature set comparison:

In the below table, we look at the absolute necessary features that any CRM software should have, and we compare ClickUp and Hubspot for these must-have necessary features.

HubSpot ClickUp
Lead management
Contact management
Account management
Pipeline / Deal management
Add sales team / reps
Add follow ups - with tasks, notes
Activity feed
Send emails from CRM
Forecasting sales

Nice-to-have feature set comparison

In the below table we look at the additional features which are not critical to a CRM, but are useful and provide additional context for your sales teams.

HubSpot ClickUp
Advanced reporting features
Files management
Mobile app
Automate processes
Google calendar integration
Extra collaboration tools
Integration with third-party apps
Enterprise Territory Management
Create custom objects

Compare with competitors and other CRM alternatives

Compare ClickUp and Hubspot with other popular CRM alternatives and competitors.

HubSpot - compare alternatives ClickUp - compare alternatives
HubSpot vs Zoho
HubSpot vs Salesforce
HubSpot vs Monday Sales CRM
HubSpot vs ActiveCampaign for Sales
HubSpot vs Close CRM
HubSpot vs Nextiva
HubSpot vs Bigin CRM
HubSpot vs Zendesk Sunshine Sell
HubSpot vs Pipedrive
HubSpot vs Keap
HubSpot vs Freshsales (from Freshworks)
HubSpot vs Less Annoying CRM


ClickUp is not really a pure CRM, but has CRM features. Both ClickUp and HubSpot has free plans, but if you are trying a CRM for the first time, HubSpot's CRM is easier to setup than ClickUp, and is an all-in-one CRM solution, compared to ClickUp which has CRM features, but is not really a pure CRM.